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The Bay Area Urban Manufacturing Initiative

Strengthening regional connections, growing regional manufacturing

With its position at the epicenter of technology, design, and innovation, the Bay Area has the potential to shape the future of manufacturing. We must work together to ensure that our region seizes this opportunity to retain and create middle-class jobs for a more equitable Bay Area.

Join us. Be part of the resurgent Bay Area manufacturing economy.


Launched at the 2016 Bay Area Urban Manufacturing Summit, the Bay Area Urban Manufacturing Initiative (BAUM) is a three-year project to facilitate the creation of a well-defined and interconnected regional manufacturing ecosystem.

The 30 Bay Area partners include: Alameda, Antioch, Berkeley, Brentwood, Concord, Contra Costa County, Emeryville, Fairfield, Fremont, Hayward, Livermore, Milpitas, Morgan Hill, Napa, Newark, Oakland, Oakley, Petaluma, Pittsburg, Pleasanton, Richmond, San Francisco, San Jose, San Leandro, San Rafael, Santa Rosa, South San Francisco, Union City, Vacaville, and Vallejo.


November 9, 2018: 11:30-1:30 pm

At the Bay Area Urban Manufacturing Summit we highlight the strength, diversity, and versatility of manufacturing in the region with speakers ranging from artisan to cutting edge manufacturers and the cities and communities that nurture them.

This year, join over 400 stakeholders at the Bay Area Urban Manufacturing Summit to partner with this growing collaboration to cultivate local middle-income jobs and to create a diverse regional economy.

The Bay Area Urban Manufacturing Summit provides a unique opportunity for you to partner in this growing regional collaboration to advance the number of middle-income jobs and create a more equitable and diverse regional economy.

We invite you to sponsor the Bay Area Urban Manufacturing Summit, a celebration of local manufacturing and regional collaboration.

To secure your table today, contact Linda Becker at or 415-408-5605


Manufacturing is an important part of a vibrant community, bringing innovation, creativity, and stability to cities and creating onramps to work for people from a variety of backgrounds and skills. Through efforts like those described in these two toolkits, cities can enrich the soil of the Bay Area and encourage manufacturing to grow.

These toolkits are how-to-guides. They are meant to give city staff, policy makers, and partner organizations concrete tools and strategies to support manufacturers on two topics. The first toolkit covers Manufacturing Promotion and Engagement and the strategies in it can be used to increase interest and excitement around manufacturing. The second focuses on Industrial Real Estate and the strategies strategies it describes can be used to grow industrial real estate, protect it, and keep places to make affordable.

Promotion Toolkit Links

MANUFACTURING PROMOTION AND ENGAGEMENT TOOLKIT: Strategies to reach out to your manufacturers, workforce, and your community to sustain and grow your city’s manufacturing ecosystem.

Toolkit Links:

  1. Create a Manufacturing Liaison Position Within City Government

Case Studies:

Made in Baltimore: Baltimore, MD

Made in Baltimore program link

Economic Development Specialist — Industrial Sector: Hayward, CA

Other examples:


  1. Streamline Permitting and Regulatory Processes for Manufacturers

Case Studies:

Aspen Business Navigator: Aspen, CO (no longer live)

Manufacturing in Denver: Denver, CO

Fremont’s Open Counter: Fremont, CA

Other examples:

Petaluma Business Toolkit

Permit Santa Rosa

San Francisco Business Portal

New York City Waterfront Navigator

  1. Partner with Manufacturing-Oriented Development and Advocacy Organizations

Case Studies:

Jane Addams Resource Corporation: Chicago, IL

FashionSF: San Francisco, CA

Silicon Valley Manufacturing Roundtable: South Bay, CA

Other examples:

Manex Consulting

Association of Manufacturers Bay Area

Oakland Makers

  1. Actively Promote the Manufacturing Capacities of Your City

Case Studies:

How to Develop a Locally Made Brand Platform: San Francisco, CA

Made in NYC: New York, NY

Petaluma Star: Petaluma, CA

Other examples:

Made By Project: Memphis, TN

Seattle Made

  1. Utilize Municipal and B2B Purchasing Power to Support Local Manufacturing

Case Studies:

Made in Oakland Design Expo: Oakland, CA

SF Biz Connect: San Francisco, CA

City Based Manufacturers or Businesses or Project Area Subcontractors Bid Incentive: Chicago, IL

Other examples:

San Francisco First Program

Manufacturing bid incentives are common at the state level.

  1. Use City-Sponsored Retail to Connect to the Manufacturing Sector

Case Studies:

Made in Philadelphia Markets: Philadelphia, PA

Other examples:

SFMade Week-San Francisco City Hall Selling Event

  1. Bring the Public into Manufacturing Spaces

Case Studies:

St. Louis Makes: St. Louis, MO

2017 MFG Day Sonoma County: Sonoma County, CA

Other examples:

Oakland School District Youth Tours

Manufacturing Day Tour of Bay Area Circuits in Fremont

  1. Celebrate Manufacturing Neighborhoods

Case Studies:

Alameda Point and Spirits Alley: Alameda, CA

Turnstile Tours: New York, NY

Other examples:

Oakland Waterfront Food Trail

  1. Support Shared Manufacturing Workspaces

Case Studies:

The Maker Lab, Chicago Public Library: Chicago, IL

TechShop: San Jose, CA

Other examples:

Los Angeles Cleantech Incubator (LACI)

The Mix at the San Francisco Public Library

Laney College FabLab

Real Estate Toolkit Links

INDUSTRIAL REAL ESTATE TOOLKIT Strategies to preserve industrial space, grow and modernize building stock, and maintain affordability in your city’s industrial real estate.

Toolkit Links:

  1. Maintain an Inventory of Industrial Lands

Inventory template

Case Studies:

Hayward Industrial Technology and Innovation Corridor Baseline Profile: Hayward, CA

Philadelphia Industrial Land Use Atlas: Philadelphia, PA

  1. Utilize Zoning to Designate and Protect Industrial Areas

Case Studies:

The West Berkeley Plan: Berkeley, CA

Eastern Neighborhoods Plan: San Francisco, CA

False Creek Flats Master Plan: Vancouver, BC

  1. Enforce Existing Industrial Designations

Case Studies:

Code Enforcement Division, Planning Department: San Francisco, CA

Special Garment Center District: New York, NY

Property Information Map

  1. Zone for Artisan Manufacturing

Case Studies:

Artisan Ordinance: Nashville, TN

Fabrication Zone: Somerville, MA

  1. Allow Other Commercial Uses to Cross-Subsidize New Industrial Construction

Case Studies:

Inclusionary PDR Zoning: San Francisco, CA

100 Hooper

25 Kent: Brooklyn, NY

  1. Prioritize Infrastructure Improvements

Case Studies:

Lit San Leandro: San Leandro, CA

Warm Springs/South Fremont Community Plan: Fremont, CA

International Boulevard Bus Rapid Transit (BRT): Oakland, CA

  1. Incentivize Rehabilitation of Legacy Industrial Spaces

Case Studies:

The Gate: San Leandro, CA

Circle City Industrial Complex: Indianapolis, IN

  1. Designate City- or Other Publicly-Owned Property for Protected and Subsidized Manufacturing Space

Case Studies:

Brooklyn Navy Yard: Brooklyn, NY

Pratt Center Study

Philadelphia’s Keystone Opportunity Zone: Philadelphia, PA

  1. Engage with Non-Profit Industrial Development Organizations

Case Studies:

Greenpoint Manufacturing and Design Center: Brooklyn, NY

Industrial Council of Nearwest Chicago: Chicago, IL

PlaceMade: San Francisco, CA


The Initiative began with an effort to collect direct data from manufacturers in the four largest cities in the Bay Area: San Francisco, San Jose, Oakland, and Fremont. The resultant 2016 Bay Area State of Urban Manufacturing report was the first coordinated regional effort to directly survey urban manufacturers on the topics of workforce, business practices, supply chain connections, real estate challenges, and most importantly, to uncover the opportunities for Bay Area cities to collaborate.

In the second year of the Initiative additional educational materials were created, particularly on the coming legalization of cannabis for adult use. The Initiative partnered with the Urban Manufacturing Alliance to create a webinar titled How to Balance Cannabis Production Within Your Industrial Community. The webinar featured Tyler Bump, a Senior Economic Planner for the City of Portland, and Jill Jennings Golich, Deputy Director of Community Planning and Development at the City and County of Denver and David Mendoza, a Senior Policy Advisor in the Office of Policy and Innovation at the Seattle Mayor’s Office.


Founding Corporate Partners


If you would like more information or are interested in participating in the Initiative please contact


415-408-5605 x 6

1885 Mission St.
San Francisco, CA 94103

The Bay Area Urban Manufacturing Initiative is a project of SFMade.